Los Angeles, California - It's called the Museum of Failure but the touring exhibition that opened in Los Angeles this holiday season is anything but a failure, says the Association of Mature American Citizens.
Samuel West, a Swedish doctor who calls himself an "innovation researcher," has put together a collection of 100 real clunkers that some of the world's most successful companies produced and recalled over the years. And, it is attracting quite a bit of interest. It includes the line of frozen dinners that Colgate tried to market in the 1980s. Also on display is Coca-Cola BlāK, the company's attempt to cash in on the high-priced coffee craze in the mid 1990s. The concoction was a blend of coffee and Diet Coke with what Dr. West described as "disgusting."